Get Christmas sorted for your business by the end of October

Help me get my business ready for Christmas and plan the marketing.

My business: [what you sell and where]
What sold well last Christmas: [details, or new this year]
Capacity: [e.g. 40 orders a week, bookings full by mid-December]
Delivery or booking lead time: [e.g. 5 days to make, couriers need 3 days]
Days I'll be closed: [dates]
Ideas I've had: [e.g. gift vouchers, a late-night shopping event, a Christmas menu]
Channels: [e.g. email, Instagram, window]

Ask me up to 4 short questions first. Wait for my answers.

Then:
1. Key dates to decide and publish: last order date, last booking, opening hours, with blanks where I need to check courier deadlines.
2. A week-by-week plan from early November to New Year: what to post, email and put in the window.
3. Gift voucher wording and how to sell them right up to Christmas Eve.
4. The first two emails and posts written in full.
5. A January follow-up to bring people back.

Practical and festive without the cheese, UK English.

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