Find where interested people drop off before buying

Help me find where interested people drop off before buying from me.

My business: [what you do]
How people first find me: [e.g. Google, Instagram, word of mouth]
The steps they go through: [e.g. see post, visit website, send enquiry, get quote, book]
Rough numbers at each step last month: [e.g. 400 visits, 30 enquiries, 20 quotes, 6 bookings, or best guesses]
How fast I usually reply: [e.g. same day, a few days]
What happens after a quote: [e.g. I wait, I chase once]

Ask me up to 4 short questions first. Wait for my answers.

Then:
1. A simple map of my customer journey, step by step, with the percentage that move on at each step.
2. The biggest leak, and likely reasons for it.
3. Three fixes to try first, each with exactly what to change and what words to use.
4. What to measure for the next month to see if it's working.

Use my numbers, show the sums, and say where you're guessing. UK English.

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