Check your marketing claims before you publish

Check the claims in my marketing before I publish it.

What it is: [ad, post, web page, leaflet]
The text: [paste it]
Evidence I have: [e.g. reviews, test results, supplier certificates]

Ask me up to 3 short questions first if anything important is missing. Wait for my answers.

Then:
1. Every claim in the text, in a list.
2. For each: what proof I'd need, whether I seem to have it, and a risk note.
3. Safer wording for anything I can't back up.
4. Extra care on green claims, price comparisons, "free" and "guaranteed".
5. Links to the ASA's advice and the CMA's Green Claims Code so I can check myself.

Only use what I've told you, leave blanks for anything I haven't given, and don't invent facts or results. UK English. This is a checklist, not legal advice.

For the ASA's advice and the CMA's Green Claims Code, use web search and name the page you used. If it doesn't search on its own, open View all tools and choose Search.

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Check the claims in my marketing before I publish it.

What it is: [ad, post, web page, leaflet]
The text: [paste it]
Evidence I have: [e.g. reviews, test results, supplier certificates]

Ask me up to 3 short questions first if anything important is missing. Wait for my answers.

Then:
1. Every claim in the text, in a list.
2. For each: what proof I'd need, whether I seem to have it, and a risk note.
3. Safer wording for anything I can't back up.
4. Extra care on green claims, price comparisons, "free" and "guaranteed".
5. Links to the ASA's advice and the CMA's Green Claims Code so I can check myself.

Only use what I've told you, leave blanks for anything I haven't given, and don't invent facts or results. UK English. This is a checklist, not legal advice.

For the ASA's advice and the CMA's Green Claims Code, use Google Search and name the page you used.

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