Find the words customers actually type to find you

Help me find the words customers really use when they look for what I do.

My business: [what you do and where]
How customers describe their problem (copy from calls, emails, messages or reviews): [paste a few examples]
The words I use on my website now: [e.g. "bespoke joinery solutions"]
What I want more of: [e.g. kitchen fitting, emergency call-outs]
Towns or areas I cover: [list]

Ask me up to 3 short questions first. Wait for my answers.

Then:
1. Group likely search phrases by what the person wants: urgent help, comparing prices, researching, and ready to book.
2. For each group, 5 to 8 phrases, including local versions with my towns.
3. Which page on my site each group should land on, and a suggested page heading for each.
4. Words I use now that customers don't, and what to say instead.
5. How to check these phrases myself for free, for example by typing them into Google and noting the suggestions.

Don't make up search volumes or rankings. UK English.

For how real people phrase searches for this kind of business, use web search and name the page you used. If it doesn't search on its own, open View all tools and choose Search.

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