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Approach a local business you'd love as a client

There's a business down the road you'd love to work for, but cold emails feel spammy. Get a short, relevant approach and a plan to follow up.

Updated 17 Oct 2026

The prompt · ChatGPT

Help me approach a local business I'd love as a client.

What I do: [your service]
The business: [type, location]
What I've noticed about them: [e.g. their windows are filthy, they're hiring, they just opened a second site]
How I could help: [specific idea]
Proof I have: [e.g. similar local clients, reviews]
Any connection: [e.g. mutual contact, same networking group, none]

Ask me up to 3 short questions first. Wait for my answers.

Then:
1. Who to ask for and how to find the right person.
2. A short first message, under 100 words, specific to them, with a small, easy next step.
3. A script for popping in, if that suits my trade.
4. Two follow-ups, a week apart, that add something useful.
5. When to stop.

Relevant and respectful, never spammy. UK English. If they're a sole trader, remind me that marketing emails or texts to them need the same care as to any individual.

Stay in this ChatGPT chat. Do not turn on apps or connectors, and do not use memory from another chat.

A short example

Fill the blanks, then paste. your service: a short note you already have. type, location: a short note you already have. Leave the rest of the prompt as written.

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