Brief a designer so you don't pay for endless changes

Help me write a clear brief for a designer.

What I need: [e.g. a logo, flyer, menu, social media templates]
My business: [what you do and who for]
Where it'll be used: [e.g. van, website, print, Instagram]
Feel I want: [e.g. friendly and bold, calm and premium]
Examples I like and why: [describe them]
Examples I dislike and why: [describe them]
Colours, fonts or logo I must keep: [details]
Deadline and budget: [details, or leave blank]

Ask me up to 4 short questions first. Wait for my answers.

Then:
1. A one-page brief: background, what's needed, audience, feel, must-haves, sizes and formats, deadline.
2. A list of what I'll get at the end, such as file types and editable files.
3. Questions to ask the designer before agreeing a price, including how many rounds of changes are included.
4. How to give useful feedback on the first draft.

Clear and specific, UK English.

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